Since November 2005, Milton Keynes leading digital marketing agency, Interdirect has hosted and managed the website of one of the most loved charities in the local area, Willen Hospice.
A lot of developments have been made over that time, and the website has become an increasingly vital tool in campaigning for and collecting essential donations.
Willen Hospice has been at the heart of the community for 40 years, providing incredible support and care to around 300 patients with life-limiting illnesses every day. It needs to raise £9 every minute of the year, close to £5 million, to keep providing that service. One of the biggest challenges for the charity in recent years has been the pandemic, and now more than ever, its digital presence needs to be as simple and effective as possible, in order to maintain and build on the continued volunteering, fundraising and donations it receives.
As one of the most experienced digital agencies in Milton Keynes, Interdirect has proudly supported the charity for many years, building its website on our own advanced content management system, SiteMachine, with a modern, future-proof design to position Willen Hospice as a forward thinking, modern charity. In 2016, the site was named winner of the flagship website category as well as collecting the bronze award for the education and charity category at the Milton Keynes Digital Awards.
Since then, we’ve continued to upgrade the website, with our latest updates currently going live in a phased approach. The latest changes will revolutionise the platforms that the website is built on to further enhance the user journey. This will include making it even easier to buy lottery tickets, check the results of previous draws and buy items in an online eBay shop – paying directly into the charity’s eBay account.
Nicholas Mann, Managing Director at Interdirect, said: “We are so proud to have been the agency selected to support this wonderful charity for the past 16 years. For decades, Willen Hospice has provided people in the community with dignified care, making their final days comfortable while also caring emotionally for their loved ones too.
“Last year, events that would usually provide the Hospice with much needed funds were cancelled and we’re hoping that these new upgrades to their website will help people to get online, navigate exactly where they need to go, and keep funding their incredible work.”
Nigel Birch, Head of Marketing at Willen Hospice explains: “We’re very proud of our website and we continue to work closely with Interdirect to ensure that our site keeps up with the latest digital enhancements. This is essential in order for us to offer an easy and effective way for people to find out information about Willen Hospice, how we help local families and how the community can support us in continuing this care.”